Privacy Policy

1. Introduction

Welcome to TradeSmarty (https://tradesmarty.in). We are an independent educational platform dedicated to helping individuals understand the Indian stock market — covering topics such as stock market basics, technical analysis, risk management, and trading psychology.

This Privacy Policy explains how TradeSmarty collects, uses, discloses, and safeguards information when you visit our website. It also describes your rights regarding your personal information and how you can exercise them.

By accessing or using our website, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of the site.

This policy applies to all visitors, users, and anyone who interacts with tradesmarty.in.

2. Information We Collect

A. Personal Information (Voluntarily Provided)

We only collect personal information that you knowingly and willingly provide to us. This may include:

  • Your name — when you fill out our contact form.
  • Your email address — when you send us a query or subscribe to updates.
  • Any message or content you submit through our contact or feedback form.

We do not require you to create an account, log in, or provide any personal information simply to browse educational content on our website.

B. Non-Personal Information (Automatically Collected)

When you visit tradesmarty.in, certain technical information is automatically collected by our servers and third-party tools:

  • IP address (used for security and regional analytics only)
  • Browser type, version, and operating system
  • Device type (desktop, mobile, tablet)
  • Pages visited and time spent on each page
  • Referring URL (the site that brought you to ours)
  • Cookies and similar tracking technologies (explained in detail below)

This non-personal information cannot be used on its own to identify you.

3. How We Collect Information

We collect information through two primary means:

  • Directly from you — when you voluntarily fill out and submit our contact form or sign up for updates.
  • Automatically — through cookies, web beacons, and analytics tools when you browse our website. Google Analytics (if enabled) and Google AdSense use these technologies to collect usage data and serve relevant advertisements.
  • From third-party tools — such as Google AdSense and Google Analytics, which independently collect data according to their own privacy policies.

4. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences and allow advertisers and analytics tools to understand how users interact with websites. Cookies do not contain viruses or harmful code and cannot access other files on your device.

Cookies We Use

  • Analytical/Performance Cookies: Collected by Google Analytics (if enabled) to understand visitor behaviour, traffic sources, and popular content. This data is aggregated and anonymous.
  • Advertising Cookies: Placed by Google AdSense to display relevant advertisements. Google uses the DoubleClick DART cookie to serve ads based on your visit to tradesmarty.in and other websites across the internet.
  • Functional Cookies: May be used to remember basic site preferences.

Google AdSense and the DART Cookie

TradeSmarty uses Google AdSense to display advertisements on our website. Google, as a third-party vendor, uses cookies — including the DART cookie — to serve ads to our visitors based on their prior visits to tradesmarty.in and other websites on the internet. This is known as interest-based or personalised advertising.

You may opt out of Google’s use of the DART cookie by visiting the Google Ad Settings page at: https://adssettings.google.com. You can also review Google’s Privacy Policy at: https://policies.google.com/privacy.

Managing and Disabling Cookies

You can control or disable cookies through your browser settings. Most browsers allow you to:

  • View cookies currently stored on your device
  • Block or delete all cookies or cookies from specific sites
  • Set your browser to alert you before a cookie is placed

Please note that disabling cookies may affect the functionality of certain features on our website and may impact your experience with advertisements. For browser-specific instructions, refer to your browser’s help documentation.

5. Third-Party Vendors and Ad Networks

We work with the following third-party service providers who may collect and use information about your visits to our website:

  • Google AdSense — Serves personalised and non-personalised advertisements on our website using cookies and web beacons. Google may collect data about your browsing behaviour across multiple websites to serve relevant ads.
  • Google Analytics (may be enabled in future) — Provides website traffic and behaviour analytics. Data collected is anonymised and used only to improve our content.
  • Google Fonts and other embedded tools — May set functional cookies for rendering purposes.

These third parties have their own privacy policies independent of TradeSmarty. We encourage you to review their policies:

  • Google Privacy Policy: https://policies.google.com/privacy
  • Google Ad Settings (Opt-Out): https://adssettings.google.com
  • Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout

TradeSmarty is not responsible for the privacy practices of these third-party services.

6. How We Use Your Information

We use the information collected for the following purposes only:

  • To respond to your queries or messages submitted via our contact form
  • To improve the content, structure, and educational quality of our website
  • To understand how visitors use our website so we can enhance user experience
  • To display contextually relevant advertisements through Google AdSense
  • To monitor website security and detect fraudulent or abusive activity
  • To comply with applicable Indian laws and legal obligations

We do not sell, rent, or trade your personal information to any third party for commercial or marketing purposes.

7. Data Sharing and Disclosure

We do not sell or share your personal data with unrelated third parties. We may share information only in the following limited circumstances:

  • Service Providers: With trusted technology partners such as Google (for AdSense and Analytics) solely to operate our website and deliver services. These providers are bound by contractual obligations to protect your information.
  • Legal Compliance: If required to do so by law, court order, or government authority in accordance with applicable Indian law, including the Information Technology Act, 2000 and its amendments.
  • Business Protection: To protect the rights, property, or safety of TradeSmarty, our users, or the public, where permitted by law.
  • Business Transfer: In the event of a merger, acquisition, or sale of assets, user data may be transferred. We will notify users via a prominent notice on our website before any such transfer takes place.

8. Your Rights and Choices

As a user, you have the following rights with respect to your personal data:

  • Right to Access: You may request a copy of the personal information we hold about you.
  • Right to Correction: You may request that we correct inaccurate or incomplete personal data.
  • Right to Deletion: You may request that we delete your personal information from our records, subject to any legal obligations we may have to retain it.
  • Right to Withdraw Consent: Where your data is processed based on consent, you may withdraw that consent at any time.
  • Right to Opt Out of Personalised Ads: You can opt out of interest-based advertising through Google Ad Settings at https://adssettings.google.com or by disabling cookies in your browser.

To exercise any of these rights, please contact us at: support@tradesmarty.in. We will respond to all valid requests within 30 days.

9. Data Security

We take reasonable and appropriate technical and organisational measures to protect the limited personal information we collect from unauthorised access, disclosure, alteration, or destruction. These measures include:

  • Use of HTTPS (SSL/TLS encryption) across the entire website
  • Limited access to any collected personal data by authorised personnel only
  • Regular review of our data collection and storage practices
  • Relying on reputed, security-certified third-party services (e.g., Google)

However, no method of internet transmission or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. We encourage users to exercise caution when sharing personal information online.

10. Children’s Privacy

TradeSmarty is an educational platform intended for adults aged 18 years and above. The content published on this website relates to stock market trading, financial instruments, and investment concepts which are subject to financial risk. Our website is not designed for, directed at, or intended to be used by individuals under the age of 18.

We do not knowingly collect personal information from minors. If you are a parent or guardian and believe your child has submitted personal information to us, please contact us immediately at support@tradesmarty.in and we will take prompt steps to delete such information.

11. Changes to This Privacy Policy

We reserve the right to update or revise this Privacy Policy at any time to reflect changes in our practices, applicable laws, or operational requirements. When we make material changes, we will:

  • Update the “Last Updated” date at the top of this page
  • Display a prominent notice on our homepage or within the policy page itself
  • Where feasible, notify registered users via email

We encourage you to review this Privacy Policy periodically. Your continued use of tradesmarty.in following any changes constitutes your acceptance of the revised policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact us:

  • Website: https://tradesmarty.in
  • Email: support@tradesmarty.in
  • Location: India

We are committed to resolving any privacy-related concerns promptly and transparently.

Consent Statement

By using tradesmarty.in, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. You consent to the collection and use of your information as described herein, including the use of cookies by TradeSmarty and its third-party partners such as Google for analytics and advertising purposes.